How it Works : Sportreseller.com

How Sportreseller follows Business to Consumer Model

Business to Consumer model is basically stands for electronic transactions and products services between large scale manufactures, enterprises and consumers. At the beginning of 21st century, an analyst predicted that all the offline business would definitely go online with the advancement of technologies and that prediction absolutely went right. Here, various businesses are now following Business to Consumer models for several e-commerce businesses to generate more revenue.


Difficulties with offline B2C organizations to generate large revenue


Inoffline businesses, retailer has low target audience nearby his own area only which means they have low customer conversion rates. Besides, the existing customers would have derivative demands of consumer which cannot be fulfilled instantly.


There is maximum probability for the consumers to divert their interest from the offline sports retailersas they will not get what they want instantly which increases the chances of losing customer acquisition rate. These difficulties are responsible for lowering the sales and revenue of the offline businesses.


How Sportreseller set-up a Business 2 Consumer Model with other offline businesses?


Sportreseller bridges the gap between several large sports enterprises, manufacturers and various consumers worldwide.What problems offline retailers actually face with their business model?

  • Unable to target entire potential consumers outside their area.
  • Cannot fulfill the demands of consumer instantly.
  • Do not possess home delivery services.
  • Lower conversion rates of customers.
  • Customer retention is very difficult.

Sportreseller give an immense solution for these problems by providing a chance to all the offline retailers to trade with them on a single platform.


How Sportreseller deal with these problems?


  • It deals with several sports enterprises to sell products through their own ecommerce website.
  • Increases the visibility of website to attract the attentions of consumers globally.
  • Posses home delivery facilities so that consumers do not have to head out of the home.
  • Sportreseller amalgamate all the products of the organizations with whom they are dealing as Business to Consumer model so that they would be able to fulfill all the demands of consumer.
  • Drive various ecommerce marketing strategies to get the new customers and retain the existing ones.
  • They have large target audience and huge businesses to deal with, which helps them to draw more traffic.


Why Sportreseller is focusing on e-commerce trading?


Based on the recent analysis, here is a visual comparison of thenumber of online sports buyers worldwide and it is clearly denoted that how much they have increased from 2011 to 2015 and expected to increase even more by the end of the year 2016.  These statistics present that how much e-commerce industries are growing day by day.



As, we can see the increased number of online buyers from 2011 to 2016 and are increasing rapidly per year as the no. of users were only 7926 in 2011 and increased to 13214 till 2016. According to these statistics, it has been clear that internet users are growing rapidly for buying sports products online and would remain popular in the upcoming future too. E- Marketers have calculated that the online buyers were 73% in 2013 and it is estimated that the percentage of buyers would increase by 79.6 % by the end of the year 2016.



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